Which of these are required for Multi-Channel Funnels?

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QUESTION

Which of these are required for Multi-Channel Funnels?

Custom Dimensions

Advertising Features

Goals or Ecommerce

In-page Analytics

The correct answer is:

Goals or Ecommerce

Which of these are required for Multi-Channel Funnels?
Explanation:

The Multi-Channel Funnels reports are generated from conversion paths, the sequences of interactions (i.e., clicks/referrals from channels) during the 90 days1 that led up to each conversion and transaction. Analytics compiles conversion path data for any Goal or Ecommerce transaction you define.

Read more here: https://support.google.com/analytics/answer/1191182

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