Which of these is NOT a best practice when optimizing your emails for mobile?

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QUESTION

Which of these is NOT a best practice when optimizing your emails for mobile?

Make your content comprehensive. Since people carry their phones with them everywhere, a captive audience is more willing to read a longer email.

Use clear and concise messaging. People are more likely to scan emails, regardless of what device they are using.

Use a responsive template. That way your email will conform to the device your reader is using.

Bigger is better. When it comes to text, images, and calls-to-action, be aware that people will be reading your email on smaller screens.

The correct answer is:

Bigger is better. When it comes to text, images, and calls-to-action, be aware that people will be reading your email on smaller screens.

Which of these is NOT a best practice when optimizing your emails for mobile?
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