Your company has chosen a third-party app analytics service and they happen to be a part of the App Attribution Partners program. In order to share data between AdWords and your partner’s platform, what do you need to do?

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QUESTION

Your company has chosen a third-party app analytics service and they happen to be a part of the App Attribution Partners program. In order to share data between Google Ads and your partner’s platform, what do you need to do?

Establish a server-to-server connection using postback URLs.

Generate a link ID and share it with your partner.

Consider a partner that is not part of the program, as it is not possible.

Export and share the data as a CSV file.

The correct answer is:

Generate a link ID and share it with your partner.

Your company has chosen a third-party app analytics service and they happen to be a part of the App Attribution Partners program. In order to share data between AdWords and your partner’s platform, what do you need to do?
Explanation:

To link between AdWords and our App Attribution Partner, you’ll just need to generate a link ID in AdWords. You’ll share that with your third-party provider or enter it directly into their platform.

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